For Blue Apron’s 5th birthday, I concepted and executed a month-long campaign that appeared online and in print, including the website, printed collateral, and email marketing. Additionally, I managed the design team to ensure consistency across all brand touch points throughout the campaign.
Art Director: Stephanie Olsen Rabinowitz
Creative Director: Kathryn Bain
Designers: Hazel Castillo, Linda Chow
Photographers: Rick Holbrook, Mike Krautter
Food Stylists: Khalil Hymore, Molly Corrigan
Prop Stylist: Kaitlyn Du Ross Walker